Whether you’re looking to rent a room, sell some furniture or offer a service, a Craigslistclassified is a great way to advertise.
We have taken a look at how to make the most of your Craigslist ads, offering some useful advice direct from the online service.
Take a look below through the suggestions we’ve pulled together. Share in the comments any advice from your previous Craigslist experiences.
1. Ace Your Subject Line
Be sure to write concise, clear subject lines. Use the space available to fit in as much relevant information as you can, keeping in mind what the most important key words are.
Craigslist advises not “screaming at your audience,” so avoid too many attention-grabbing exclamation marks, overly dramatic caps lock, etc.
2. Be Creative
Unlike traditional print classifieds, you have unlimited space on Craigslist to write a killer description.
Spend some time on your copy. Be creative, tell a story. A well-written, engaging advert is going to get a better response than a poorly worded paragraph.
3. Use Crystal Clear Photos
Do not underestimate the importance of photography. Don’t just snap a quick, poorly lit mobile photo — develop decent imagery.
Take the time to capture the best photos you can. If you’re really not a shutterbug, recruit the help of a friend to ensure the images you post are of the best quality.
Where possible, shoot in daylight. Make sure the images are uncluttered and clearly showcase what you are trying to advertise.
4. Tell the Truth
Word your ad very clearly so that your audience knows exactly what you’re offering, the condition, terms, etc.
“Don’t exaggerate.” says Craigslist. “It’ll only waste your time as users come to see your car for sale, your bike for barter, etc., and arrive to find themselves disappointed.”
Being honest in your copy is more likely to result in a successful transaction, as your audience will understand exactly what it is you’re offering.
5. Don’t be Afraid to be Funny
Finally, Craigslist says “humor is always appreciated.” Don’t be afraid to inject some fun into your listing.
Who knows, you may even find your ad going viral.